As always, we tried a few design concepts for A/B testing. To make the most of marketing with Webflow, Google Tag Manager was integrated with Google Analytics. We tested different color schemes, design assets, layouts and texts to find out what works better for users.

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Despite some obstacles, the project was fantastic. I was supposed to create the Webflow pages from the Figma designs exactly as they were drawn, but in reality the designers had made some mistakes in the grid system. For example, I was supposed to set the margin to 102 pixels, not 100 pixels here and 98 pixels there. In most cases, we managed to find a compromise. In later stages, the designers knew what I wanted and used the Figma tools very efficiently. To make sure my rendered code is "pixel perfect"," I placed a layer of an original design over my web page and compared. With a "Webflow" builder you don't need a special browser extension for this task.